A couple of years ago my family happened to visit a small neighborhood Italian restaurant, “New York, New York” in Portland, OR. The owner and his daughter are always there and treat the customers like old friends. One of the menu items is Cesar Salad which the own makes at the table. He has an East Coast accent and makes you feel like you are in his restaurant in Brooklyn. We ordered a large pizza which took up the entire table top. By time we left we felt like we were family. We have returned several times and each time we feel like we are visiting friends. Last Friday as we left, I thought to myself, "Wow that feels like home."
One of the things I miss most about private practice is the ongoing relationships that I had with my patients. I miss the catching up at each recall, watching the kids grow up, move away, come back and have kids of their own. As dentists, we have the unique opportunity to build relationships with our patients. I have always contended that the term, “dental home” is more than just a term but it is a feeling. These feelings of "home" help patients feel confidence in our abilities and treatment recommendations. If your patients are hesitant to accept your treatment recommendations on the first "go around", be patient, build the relationship and you will be surprised at their reaction to your recommendations when your office "feels like home."
If you want your office to "feel more like home", contact DentistCEO, dental practice management for Portland and the surrounding area.
And find DentistCEO on Facebook here.
No comments:
Post a Comment